Aaron teaches entrepreneurship at Duke University. His courses focus on opportunity identification, social marketing, and customer/user acquisition. He writes extensively about entrepreneurship on LinkedIn and on Medium. Aaron is also the host of Web Masters, as podcast exploring the history of Internet entrepreneurship.
Prior to teaching entrepreneurship, Aaron was a software engineer and founder of multiple venture-backed technology
companies. He was a 2012 Microsoft Fellow, a 2013 graduate of The Startup Factory, and a member of
500 Startups Batch #19.
Teaching Startup is a premium Q&A newsletter with actionable advice
from Aaron and other Teaching Startup Verified Experts. Each week, our highly-vetted experts answer
direct member questions about building and growing their businesses.
Use this form to get a 15-day free trial of the newsletter PLUS 50% off your first month. After that it's just $10 a month.
I believe the answer to the question: “Why is nobody buying my product?” is the same for 90% of all entrepreneurs and their new companies.
Just like caterpillars don’t look capable of becoming butterflies, startups don’t look capable of becoming enormous businesses.
Understanding how VCs de-risk their bets is important for entrepreneurs.
A request for financial projections usually signals the end of any chance you have at raising money from that particular investor.
My least favorite slide in every startup’s pitch deck is the “competition” slide. It’s always some version of the same basic concept, and it’s always wrong.
If you’re pitching a profitable company, are you pitching the right investors?